Love Is Noise

About Love Is Noise

"Love Is Noise" is a song by English alternative rock band The Verve and is the second track on their fourth album, Forth. It was released as the first single from the album on 3 August 2008 as a digital download, with the physical release on 11 August 2008 in the United Kingdom (see 2008 in British music). The song received its first airplay by Zane Lowe on BBC Radio 1 on 23 June 2008. The promo video for the song debuted on the band's MySpace on 9 July. The song reworks lines from William Blake's poem "And did those feet in ancient time", commonly known as 'Jerusalem'. Where Blake begins "And did those feet in ancient time, / Walk upon England's mountains green?", "Love is Noise" asks: "Will those feet in modern times / Walk on soles that are made in China?", and alludes to "bright prosaic malls" in place of "dark Satanic Mills". This is the second time Richard Ashcroft has referenced Blake, following 1995's "History"."Love Is Noise" derived from "Columbo", another song on the album. While recording that track, Ashcroft created a new loop on a vocoder and added it to the song, which was essentially a jam the band had been working on for a few days. The band continued adding to it until it evolved into a different track. The song has been played live as early as the late 2007 gigs, but was given different names such as "Modern Times", "Love is Pain", "Love is noise (with boy)". The band played it with a huge warm reception at 2008's Coachella as the setlist's closer, something that was repeated in Glastonbury's Pyramid Stage on 29 June. more »